Week 3
The code of ethics featured on the NPPA.org website emphasized that photojournalists should not: photograph staged moments, alter a photographed situation, over-edit, pay subjects for their image, accept gifts, or hinder other journalists in their efforts. Journalists should: treat their subjects with respect and provide a context for their work. These are important for news outlets to follow because it is their responsibility to the public to provide objective, correct news. These guidelines help students in PR and advertising by providing a model of ethics in their respective fields.